Parisian Walkways: Le Sentier

Jeffrey T Iverson visits Le Sentier, Pariss historic garment district, a neighbourhood which has been all too often neglected but which is finally enjoying its share of the limelight.

The neighbourhoods of central Paris have always ranked among the most cherished in the city for property investors and tourists alike, from le Saint-Louis to Saint-Germain-des-Prs. Yet one neighbourhood at the heart of the city has always been snubbed as the odd one out le Sentier, a tangle of streets in the 2nd arrondissement, bordered on the north and south by Boulevard de Bonne Nouvelle and Rue Raumur, and on the east and west by Boulevard de Sbastopol and Rue Montmartre. Home to a notorious slum in the 17th century and transformed into a bustling garment district by the 19th century, the Sentier has long been disregarded by many Paris lovers as a gritty enclave of cacophonous textile workshops and traffic jams. Yet today thats changing.

As segments of the textile industry have begun to leave Paris, a wave of French start-ups and dot-com companies has moved in, while former workshops have been transformed into chic loft apartments. A host of new restaurants, galleries and boutiques has opened to satisfy a growing clientele of cultured, curious and affluent Parisians. Now with hip new hotels popping up, tourists are coming to the Sentier for the very first time and discovering a new face of the City of Light a fascinating quartier with a tradition of go-getter entrepreneurship which has made it one of the most dynamic reservoirs of trendsetting businesses in Paris.

When visitors would step off the Metro at the Sentier stop a decade ago, it was usually to take a stroll south down the Rue Montorgueil, an historic, postcard-perfect market street beloved of foodies. Yet today, many of those stepping off the Metro are walking north instead, across Rue Raumur and up Rue des Petits Carreaux into the Sentier. There, the narrow, cobblestone streets are lined with shops, bars and restaurants, mostly recently opened. People dine and sip drinks in the sun at tables covering the square between Rue des Petits Carreaux and Rue dAboukir, overlooked by a towering wall of greenery known as the Oasis of Aboukir a five-storey vertical garden created in 2013 by the botanist/artist Patrick Blanc to cover what was once a sad faade of bare cement.

In this once sleepy corner of the Paris garment district, the signs are everywhere that a dynamic change is afoot. Take the lively bookstore Petite gypte, founded in 2015 at 35 rue des Petits Carreaux. The opening of a bookstore in a neighbourhood is generally a good indicator of its gentrification, laughs founder Alexis Argyroglo. And today in the Sentier, a demographic, social and professional evolution is taking place which has drawn a new population with significant financial and cultural capital. That population provides Petite gypte with a large, privileged clientele, but its not the only reason he chose to open a shop here. Im fascinated by the social, industrial, and commercial history of the Sentier, yet its actually been the subject of very little research, he says. In coming here, I wanted to help to celebrate this history, to see it recognised as a unique part of French heritage.

Petite gypte launched a writers residence programme and invited the historian Manuel Charpy to take a fresh look at the neighbourhoods past, created a newsletter to present newly discovered archives, and published a new edition of the only authoritative history of the Sentier written to date 36 rue du Caire by Nadine Vasseur, a journalist whose father, a Holocaust survivor, founded a factory in the Sentier. As Vasseur recounts, the Sentier as we know it first took shape in the 17th century. In 1634, a medieval wall circling Paris was demolished and replaced by two streets which still run diagonally across the neighbourhood today Rue dAboukir and Rue Clry. Soon after, a notorious slum known as the Cour des Miracles described by Victor Hugo as a city of thieves, a hideous wart on the face of Paris then situated between todays Rue Dussoubs and Place du Caire, was razed to the ground as well. These changes led to a real-estate boom, with aristocrats and notables building lavish htels particuliers throughout the area. A prime example is the splendid 17th-century Htel de Saint-Chaumond, visited today through a short passageway at 226 rue Saint-Denis.

In 1723, the powerful Compagnie des Indes, founded in 1664 to import riches from Asia, was established nearby on Rue dAboukir. Their clientele included the mistress to Louis XV, Madame de Pompadour, who lived at 33 rue du Sentier. As the best-preserved area in Paris from the Louis XIV and XV periods, numerous mid-17th century buildings remain in the Sentier, like the Pointe Trigano, the narrowest apartment building in Paris, situated at 98 rue de Clry. Napoleon also left his mark on the neighbourhood, by commemorating his campaign in Egypt through the renaming of several of the Sentiers streets (Alexandrie, Aboukir, Nil, Caire), including the citys first covered shopping arcade, Passage du Caire, whose spider web glass-paned roof has enchanted visitors since 1798.

In the 19th century, the founding nearby of the Bourse, Pariss stock exchange, saw this residential district transform into a primarily commercial one. The bourgeoisie left, and by the late 1800s the neighbourhood was becoming a vibrant working class area, thanks to waves of immigrants fleeing conflicts around the world, from Alsace to Turkey to Russia. For these destitute new arrivals, nowhere was it easier to find work than the garment industry, requiring only a sewing machine and some cloth to get started. Over time, the Sentier became seen as a kind of immigrants El Dorado, a reputation fed by stories like that of Mehmood Bhatti, who arrived in the Sentier in 1978 as a penniless Pakistani immigrant and eventually became a millionaire prt–porter baron. In fact, by 1989, 5,000 or so businesses in the Sentier were annually earning a collective 55bn francs, or nearly $11bn.

Starting in the late 1990s, internet start-up companies began setting up in the Sentier, attracted by the fibre optic broadband networks already installed nearby for the AFP and the stock exchange. The arrival of Yahoo! and lastminute.fr and many more earned the neighbourhood the nickname Silicon Sentier. Yet the areas allure for creative wheeler-dealers goes beyond its internet access. The Sentier is a place that has always drawn pioneers, and its still a bastion for avant-garde entrepreneurs today, says Sandra Mielenhausen, co-founder of Plaq (4 rue du Nil), the first bean-to-bar chocolate maker in Paris. From the founders of the new Htel du Sentier to the chef of the (neo-Californian cuisine) restaurant Echo, this neighbourhood is a microcosm of people who arent afraid to innovate and offer Parisians something completely new.

Founded in 2019, Plaq is the most recent arrival on Rue du Nil, a once-deserted street which became a forward-thinking foodie heaven. Today the Sentier is teeming with innovative eateries, from the trendy Balkan caf Ibrik (9 rue de Mulhouse) to Maafim (5 rue des Forges) by Israeli chef Yariv Berreby, to Pantagruel at 24 rue du Sentier, where chef Jason Gouzys culinary revisiting of traditional French dishes earned him a Michelin star in 2021. Similarly, at 222 rue Saint-Denis, the ebullient Brasserie Dubillot was created out of a desire to inject the waning institution of the French brasserie with a new lease of life. Other addresses offering fresh ideas include bars like Hoppy Corner (34 rue des Petits Carreaux) and the DIY brewery Brew Unique (1 rue des Jeuneurs) which are bringing the craft beer revolution to Paris, and La Cave du Sentier (33 rue dAlexandrie), which is acquainting oenophiles with the beauty of the worlds newest wine style skin contact or orange wine.

With so many attractions, the Sentier has become a destination for in-the-know travellers today. Several stylish hotels have been created for them, from Htel Edgar (31 rue dAlexandrie) to The Hoxton (30-32 rue du Sentier), housed in a sumptuous htel particulier once home to an advisor to Louis XV. Finally, in 2021 an historic building with a truly iconic faade was reopened as the Htel du Sentier. The hotels faade, decorated with sculpted hieroglyphs and heads of Hathor, is a transporting vestige of the Egyptomania which gripped France in the early 19th century. It boasts four stars, yet founders Charlotte and Samuel Castro instil it with the familial ambience of a provincial guest house. Charlotte admits shes so at home in the Sentier she rarely leaves. Its such a pleasurable place to live. There are busy commercial areas we can visit just nearby, yet when we come home in the evening, its so calm here we have the impression weve stumbled upon a little hidden square in Provence. Indeed, spend an evening on Htel du Sentiers charming restaurant terrace on the quiet, tree-lined Place du Caire, while the Egyptian goddess of love, beauty and pleasure gazes down on you from overhead, and you will agree there is no place in Paris like the Sentier.

Wilo & Grove

40 rue des Petits Carreaux
Tel. (+33) 1 89 32 96 80

After a decade working at Christies, Fanny and Olivia decided it was time the archetypal French art gallery got an overhaul. Out with the white box dcor and the snooty reception, they created a gallery as welcoming as your best friends apartment, filled with vintage furnishings and an exquisite collection of sculptures and paintings by rising artists at prices for every budget.

Atelier Alice Hubert Le Sphinx

97 passage du Caire
Tel. (+33) 9 54 67 34 83

Ever since stars from Mawenn to Mlanie Laurent started wearing her creations, Alice Hubert has been one of Pariss most talked about jewellers. Inspired by jewellery from Egypt to the 1900s, and with a penchant for using saucy bons mots and images to awaken ones inner femme fatale, Alices jewels dont just catch the eye, they start conversations.

Plaq

4 rue du Nil
Tel. (+33) 1 40 39 09 54

Until Sandra and Nicolas opened Plaq in 2019, the notion of bean-to-bar chocolate was foreign in France. Today, Plaq is one of the most in-vogue chocolate producers in Paris, supplying Michelin-starred chefs and welcoming throngs of foodies to their factory boutique to taste Plaqs pure expressions of rare cacao beans, both in bars and bonbons, and in divine desserts and chocolat chaud.

La Cave du Sentier

33 rue dAlexandrie
www.lacavedusentier.com

The founders of this charming wine shop created it in 2021 to bring natural wine to the heart of the Sentier. With a collection of cuves to conquer any natural wine sceptic, from Bordeaux by Chteau Massereau and Burgundy by Domaine Vini Viti Vinci, to Crozes-Hermitage by Dard & Ribo, plus a stunning selection of skin contact/orange wines and lively evening tastings, its mission accomplished!

Brasserie Dubillot

222 rue Saint-Denis
Tel. (+33) 1 88 61 51 24

Situated on an historic street that had fallen into decline in recent years, this ebullient restaurant represents a revival not only for the Sentier but for the French brasserie itself, an institution whose reputation had suffered of late. With classic recipes revisited with farm-fresh produce and a twist, plus chic and spacious rooms and a warm and attentive staff, Dubillot is the brasserie 2.0.

From France Today magazine